Worksheets · Marketing
Ethical AI Marketing Audit Checklist
Audit your AI for ethical compliance
Overview
The 'Ethical AI Marketing Audit Checklist' is a practical tool designed to guide small business owners through a self-assessment of their AI-powered marketing activities. It breaks down ethical principles into actionable questions, allowing for a comprehensive review of data handling, algorithmic fairness, and transparency.
Purpose
Use this checklist to conduct a thorough self-audit of your AI marketing strategies, identify compliance gaps, and prioritize ethical improvements.
Why it matters
A systematic audit helps proactively identify and address ethical risks, preventing potential reputational damage, legal issues, and loss of customer trust.
Unlock the full playbook
The step-by-step instructions, AI companion prompt, worked example, common mistakes and downloadable files are available to members.
When to use it
Complete this checklist quarterly or whenever implementing a new AI marketing tool or campaign.
Tags
- ai-audit
- marketing-compliance
- privacy-checklist
- ethical-review
- business-ethics