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Frameworks · Strategy

DECISION Matrix™

Impact • Effort • Cost • Risk • Time

FW-010v1.0Beginner · 20 minUpdated 2026-07-08

Overview

A five-factor scoring grid for choosing between competing opportunities.

Purpose

Replace instinct-led prioritisation with a comparable score you can defend later.

Why it matters

Founders default to the most exciting option. Scoring surfaces the one with the best return per unit of effort.

Unlock the full playbook

The step-by-step instructions, AI companion prompt, worked example, common mistakes and downloadable files are available to members.

When to use it

Use whenever three or more options compete for the same quarter.

Tags

  • decisions
  • prioritisation
  • planning

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